Category Archives: Death By Design

Bros Before Bourgeoisie Ad #1

First Ad for the Bros Before Bourgeoisie clothing line

Now that the introductions are out of the way, and fans – old and new, alike – are receiving their bountiful, FREE stickers, it’s time to take a hardy step forward with Death by Designs!

Stickers are the past (for now) and shirts are the future! Take a gander at what YOU could be wearing this autumn, to pre-celebrate the “fall” of tyranny in one of these 3 amazing T’s!

Friday – and through next week – we will have a mass vote from all of YOU out there, to see which of these 3 shirts will be the first to be printed and sold!

DbyD Skull Logo Sticker “Welcome” Graphic

A special thanks to the sticker winners

I just wanted to give a quick shout out to those who chose liberty over death this month, and yearned for the coveted – and limited edition – Death by Design Skull Logo stickers. They are being printed as I type this, and should be sent to me by next week at the latest, in which I will then start sending them out to my lovely fans out there!

Welcome to the party, my friends and fellow humanists; let’s make sure it is one that will be remembered for generations to come!

Death by Design Promo #3

Final promo image for Death by Design

“If you don’t design your own life plan, chances are you’ll fall into someone’s else’s plan. And guess what they have planned for you?”
– Jim Rohn

Well, it has been a few years in the making, but I am now finally prepared – and completely honored – to introduce the first, true brand created completely in-house over at Ronin Yeti Designs, aptly named: “Death by Design.”

Throughout this month and the next few, I plan to trickle out various versions of different designs I have conjured up, which I will then be allowing all of my fans, followers, friends, family, and possibly other f-words (yes, that means all of YOU) to vote on which variations they like the best!

As it says in this 3rd and final promo, “Get Ready!” for the start of things to come (maybe even starting this Wednesday!).

CONvenience Bumper Sticker

CONvenience Bumper Sticker Montage

To further expand Ronin Yeti Designs’ personal brand – known as “Death by Design” – I have created a third piece to add to the roster of ever-growing stuffs.  This time, instead of creating a parody of an organizational slogan or corporate logo, I wanted to create something original; both in text, graphic(s), and medium.  Stemming from my somewhat biased perspective on corporate America and how hypocritical and ultimately self-defeating it seems to want to be, I wanted to point out the simple fact that the USA (and also a lot of other first-world countries) seem to overpay on nothing more than convenience.

One obvious example is when one goes out and eats a meal at a restaurant for, on average, $15-20.  Generally, the amount of money it might take to make the same meal (if not even fresher and perhaps better for someone, taste and health-wise) would be – again, on average – around 1/4 or less than the price of the already prepared meal.  Granted, some people can’t (or won’t) cook, and some ingredients are harder to come by than others at a grocery store, but more often than not, what you are mostly paying for in America (regardless if it’s food, products, or even certain services) is the convenience of not having to do the work behind the food in one’s mouth or the doctor bill someone just racked up.

I could go into more examples – and dear reader, you might disagree with me – but to see such a truth in such an environment can be easy if one were to ask themselves a question: if people chose to create for themselves more so than have others do it for them, what would happen to the consumer-producer relationship?  From my perspective, I feel there would be a horribly wonderful imbalance, and the power of ordinary people would overtake that of our corporate overlords.  In essence, when we blindly eat what is given to us, or buy without questioning true worth, or perpetuate paranoid schemes or ideas for the sake of security, we are effectively making ourselves weaker and more dependent on businesses and people who care about their bottom-dollar, and not a person’s well-being in any capacity.  I hate to sound like I’m generalizing all corporations like this, and indeed, I’m sure there are a few that aren’t as “evil” as I’m describing, but the whole “corporate mentality” – as I have coined it – is bent on doing 3 things to their employees and customers:  supplication of the mind, castration of the heart, and the domination of the soul.  Dramatic?  Perhaps, but when’s the last time we, as truly patriotic Americans, fought against an entrenched enemy on native soil?  1776 comes to mind.

I guess as a tl:dr, the basics of what I’m trying to convey with this bumper sticker is “stop being scammed into spending all of your hard-earned money on shit you don’t need or even genuinely want.”  Thanks Mister Durden!

Walmart Logo & Slogan Parody Sticker


In one of my previous posts, I unveiled the first piece from a new brand line (of stickers, logos, shirts, bumper stickers, etc.) that I’ve been contemplating on for the past few years.  I also mentioned a little bit of history of this new brand (by the name of “Death by Design”), and talked about how it came to be and what I was wanting out of the project.  In this post, I’ll keep going over a bit of what I hope to get out of it, and present the second piece I’ve worked on recently.

Death by Design, as somewhat mentioned on the Fiends For Coal sticker post, is a modern day brand that invokes the simplest of questions: are we doing what is best for ourselves and our planet?  Albeit being a very generalized question, it allows me to branch out on ideas and have an arsenal of satirical, yet truth-infused pieces that could be developed.  For example, with the Fiends For Coal sticker (the original version saying “Friends of Coal”), it should engender curiosity and wonder; who are these “friends” of coal?  Are they friends of normal people?  Are they friends of safe and renewable energy resources?  The answers to the two latter questions, would sadly be a “no.”  I won’t go back into my thoughts (based on empirical data) on how archaic coal is in the modern day, for one can go back and read that post.

Going back on the question of “why,” I would like to point out that a lot of businesses and institutions in America (and perhaps the rest of the world, I am not going to assume too much) say one thing and do another, completely disregarding their prior promises and the health and stability of the masses.  They care more about the machine – rather the parts or tools; namely us – because from their mighty, on-high, narcissistic perspectives, they truly believe any end is justified through whatever means is necessary, and if they can save a buck by feeding you a slow-acting poison, they will certainly oblige.

That’s where my next piece comes in.  Most people don’t realize, nor care, that Wal-Mart is one of the biggest retail stores in America, and has integrated itself so deeply into the land of this country, that ripping it out could see unforeseen consequences.  I say this, because they are one of the biggest reasons so many family owned businesses have either been bought out, or bull-dozed over, in the past 20 years or so.  I am not going to even mention how they treat their employees, because to be honest, if one works at Wal-Mart, they are a masochist and must enjoy the torment and are not worth mentioning here.  The products they sell to these misguided people (most of which are poor) are of the worst quality, selling food brands that act as physical and mental poisons, selling clothing brands that are made of the most flammable materials, selling stuff so low that other stores just can’t compete (and hence, go out of business, as well), etc, etc, etc.  Suffice to say, I hate Wal-Mart for objective reasons, have been boycotting them for 6 years (of which I always suggest others of doing the same), and expect them to be as pertinent as metal socks in the coming future; one can hope and dream!

Friends of Coal Parody Sticker


Back during the days of when Animal Crossing for the Gamecube first came out, me and my girlfriend at the time were obsessed with constantly pruning grass, catching fish, blabbering on with the other townsfolk, and getting into trouble with the mayor.  Within the game, it allowed you to meet a pair of clothing designers, and gave the player a choice to create their own styles of clothing (using a primitive yet effective pixel-art designer).  Back then (and still to this day), I was enthralled with the color black and images of death and rebirth.  I decided after picking up my 1000th conch shell from the beach, I needed a new hobby, and made my way to said clothing store, to try my controller at a new endeavor.  After days of pushing little colored blocks beside one another, seemingly trying to create shapes that actually looked like what I wanted them to, I was able to create my first shirt design (one with a basic flaming skull on both the front and back).  It didn’t take too long for the other townspeople to flock to this new brand, and within a couple of in-game days they all began wearing the pieces of garb I had made (I think I had also created an umbrella design and maybe even something else, even though I almost can’t recall).

As in typical role-playing fashion (heh, a pun), I dubbed my new line of clothing as “Death by Design,” a somewhat witty and introspective name that was supposed to garner feelings of chicness and ominous doom.  Many years later (almost 15 years, to be exact), I decided after learning a bit about graphic design, I would revitalize the brand name, and create real life pieces (stickers, logos, shirts, etc.) based on the same name, but with a newfound purpose.  I will go more into the true purpose behind the name once I create more pieces and post about them, so stay tuned about that.

However, before I leave, let me comment on the images you see above.  Here in the Appalachia region of America, there are a lot of coal mines and even more coal mine workers.  They (and the companies that feed off their hard work) are fiends for coal and the life of a coal miner.  Most of them can’t even conceive of other types of energy sources, and swears by their ancestors that coal “keeps the lights on” (although indeed it helps, but here in 2018, there are way more options than we had hundreds of years ago).  With all of that being said, most of these people, their families, and other dimwitted fans of the black rock have taken it upon themselves to spread the word of coal by slapping stickers on their vehicles (typically on the license plates), pushing the propaganda that coal is by far the friendliest energy source there ever could be (of which studies have shown this to be absolutely WRONG).  So, much to the happiness and glee of my wife, I decided to create a parody of the famous sticker (of which originally says “Friends of Coal”), and turn it on its head.  Using subtle differences, but obviously pushing my own agenda in full force, I wanted people to begin questioning the onslaught of deceitful stickers that plague the backs of so many cars and trucks (mostly BMWs and Trucks 5 times the size of any normal vehicle), and wonder if coal truly can keep the lights on in the long term without destroying the planet in the process.  Or, perhaps, it is just a remnant of the past, one that should never be forgotten, but should also be put to the side, to make way for better energy resources.